Michelle Nelson, PhD

Michelle Nelson, PhD is a Professor in the Charles H. Sandage Department of Advertising, Institute of Communications Research, University of Illinois Urbana-Champaign. Her research and public engagement relate to persuasion and media/advertising literacy where she has developed and taught advertising literacy to children, adolescents, and teachers. Previously, Nelson worked in the game industry, which also shaped her research on “hidden persuaders,” including advertising in games.