Vicki Shotbolt

Vicki Shotbolt is the founder and CEO of Parent Zone, an organisation that supports families to navigate technology safely and confidently. She set up Parent Zone in 2004 in response to growing concerns that digital was bringing new challenges to parenting. She is Trustee of the Media and Information Literacy Association and Chair of Voicebox an international youth led organisation working in over 40 countries. Vicki chairs a consortium of organisations researching and responding to Child Financial Harms and hosts TechShock, a podcast that looks at the impact of digital technologies on family life, for parents, teachers, professionals and policymakers.